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Junior
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0
jobs
Experienced Freelance Digital Marketer
Isla Ness
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
A bit about me:
I'm an ambitious, growth-minded digital marketer. I've worked in paid digital marketing for the last 3 years - optimising large-budget B2C and B2B campaigns, producing creatives and ad copy, and website A/B testing.
I love all things related to user psychology and human-computer interaction. I enjoy data gathering - both qualitative and quantitative - to learn more about user behaviour in order to identify user problems and find great solutions to these!
I'm an ambitious, growth-minded digital marketer. I've worked in paid digital marketing for the last 3 years - optimising large-budget B2C and B2B campaigns, producing creatives and ad copy, and website A/B testing.
I love all things related to user psychology and human-computer interaction. I enjoy data gathering - both qualitative and quantitative - to learn more about user behaviour in order to identify user problems and find great solutions to these!
Markets
United Kingdom
Industries
Language
English
Fluently
Spanish
Good
French
Good
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2020 - ?
job
Senior Conversions Executive
MVF.
A/B testing
● Complete full site analysis using qualitative and quantitative data sources, Optimizely
including Google Analytics and Tag Manager, Miro, Hotjar and Optimizely VWO
● Full pipeline management of tests across site for B2B products Google Analytics
● Work collaboratively with UX to lead Design Sprints for testing ideation and Google Tag Manager
problem solving Hotjar
● Work collaboratively with UX, Design and Tech to build out tests Miro
Senior Content Marketing Executive -
● Complete full site analysis using qualitative and quantitative data sources, Optimizely
including Google Analytics and Tag Manager, Miro, Hotjar and Optimizely VWO
● Full pipeline management of tests across site for B2B products Google Analytics
● Work collaboratively with UX to lead Design Sprints for testing ideation and Google Tag Manager
problem solving Hotjar
● Work collaboratively with UX, Design and Tech to build out tests Miro
Senior Content Marketing Executive -
Marketing, Content marketing, Design, Google analytics, B2B, UX, Google tag manager, Management, Analytics, Content, Testing, Google, Hotjar, Manager
2018 - 2018
job
Content Marketing Executive
unknown.
English, French, Portuguese, Spanish
● Led a project working with Marketing, Tech and Design to redesign and A/B
test advertorial pages, which resulted in a 17% conversion rate increase
● Managed 30+ B2C campaigns across EMEA and APAC markets
● Commended for communication, collaboration and leadership qualities
● Led a project working with Marketing, Tech and Design to redesign and A/B
test advertorial pages, which resulted in a 17% conversion rate increase
● Managed 30+ B2C campaigns across EMEA and APAC markets
● Commended for communication, collaboration and leadership qualities
Marketing, Content marketing, Design, B2C, Leadership, Test, Content, Redesign, LED
My education
2012
-
2016
Kings College
Bachelors, French
Bachelors, French
University of the Arts
N/a, Design
N/a, Design
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