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Senior
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jobs
Data guides, people leads
Emrah KILINÇ
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
• Experienced in human-centered design, product development and agile methodologies • Worked with clients and products from different industries such as travel, e-commerce, fintech and startups • Specialized in applying UX strategies, interaction design, user research, optimisation, wireframing and rapid prototyping • Lead an user experience team of 13+ people, including CRO, Web Analytics, UX and UI designers • Rewarded with the highest score (96 out 100) on annual manager evaluation in international company with 500+ employees • Mentored more than 10 jr. designers/new graduates to improve their skills and help to build their careers • Keynote speaker at Hotelspro annual meeting and UX Alive by Userspots in Istanbul hosting 300+ people • Self-starter, enthusiastic, inquisitive and hard working 1
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2017 - 2019
job
UX Team Lead
Hospitality Technology Company.
/ Responsibilities
• Leading a team of 13+ people, including UX, UI
Designers, CRO and Web Analysts
• Directly reporting to product director
• Planning, organizing and managing design sprints
and bi-weekly plans
• Working closely with business analysts, CRO, data
scientists, product managers and developers
• Collaborating with stakeholders, understanding
needs of the division and delivering into the product
• Cooperating optimization, marketing, development
and operation teams
• Developing and implementing UX strategies to the product
• Creating UX concepts for the new products with the
team and presenting to our managers and stakeholders.
• Mentoring Jr. Designers, helping them to improve
their skills and move forward in their careers
• Facilitating workshops and trainings
Key Projects
1. Hotelspro B2B Global Online Travel Wholesaler -
Redesign/Optimization
Contributed to the vision to build new platforms by guiding
user research, applying UX strategies. Rediscover the user
journey and helped to product and service offerings to meet
actual user needs. Increase the efficiency of the flow and
reduce the cost of time/effort. Only mobile Initiative led to increase conversion up to 20 %.
2. TatilCom B2C First Turkish Online Travel Agency -
Redesign
Designed entire digital systems. Led re-designing user
friendly entire flow solving main issues of the platform.
new desktop and mobile products are developed latest
technologies and estimates generating +15M TRY per year.
2
Work Experience 3. Paytrek Online Payment Solutions Platform / Fintech - Redesign
Reviewed the current internal dashboard. Conducted user research with a team. Designed all the concepts and wireframes and tailored
the experience into marketable product. The product is still under
development.
4. Compass B2B Global Hotel Inventory Management Platform
Redesign
Directed user research, analyzed pain/gain points. Gathered
stakeholders and created the UX strategy and concepts for the projects. It is still design process.
Detailed Process
- Contributed to the projects as a team lead with a team of 2
Jr. User researchers, 2 UX designers, 2 UI Designers, 2 Web
Analytics & Optimisation specialists
- Actively participated in the discovery phase including
visiting our clients and attending usability tests. Managed all the stakeholders and facilitated workshops.
- Analysed qualitiative and quantititave data with user
researchers and web analytics specialists. Defining pain & gain points of the product
- Created a pool of hypothesis with UX designers and optimisation specialist to test and deliver fast on the current
products while redesigning the platforms
- Directed user research, developed UX strategies, created
user flows, UX concepts and delivered main wireframes of web and mobile projects
- Worked closely with the developers and product managers
for the feasibility and to address the business needs
- Redesigned end-to-end web and mobile platforms
- Presented the versions of the product designs at national
and global quarter meetings
3
Work Experience MetGlobal
• Leading a team of 13+ people, including UX, UI
Designers, CRO and Web Analysts
• Directly reporting to product director
• Planning, organizing and managing design sprints
and bi-weekly plans
• Working closely with business analysts, CRO, data
scientists, product managers and developers
• Collaborating with stakeholders, understanding
needs of the division and delivering into the product
• Cooperating optimization, marketing, development
and operation teams
• Developing and implementing UX strategies to the product
• Creating UX concepts for the new products with the
team and presenting to our managers and stakeholders.
• Mentoring Jr. Designers, helping them to improve
their skills and move forward in their careers
• Facilitating workshops and trainings
Key Projects
1. Hotelspro B2B Global Online Travel Wholesaler -
Redesign/Optimization
Contributed to the vision to build new platforms by guiding
user research, applying UX strategies. Rediscover the user
journey and helped to product and service offerings to meet
actual user needs. Increase the efficiency of the flow and
reduce the cost of time/effort. Only mobile Initiative led to increase conversion up to 20 %.
2. TatilCom B2C First Turkish Online Travel Agency -
Redesign
Designed entire digital systems. Led re-designing user
friendly entire flow solving main issues of the platform.
new desktop and mobile products are developed latest
technologies and estimates generating +15M TRY per year.
2
Work Experience 3. Paytrek Online Payment Solutions Platform / Fintech - Redesign
Reviewed the current internal dashboard. Conducted user research with a team. Designed all the concepts and wireframes and tailored
the experience into marketable product. The product is still under
development.
4. Compass B2B Global Hotel Inventory Management Platform
Redesign
Directed user research, analyzed pain/gain points. Gathered
stakeholders and created the UX strategy and concepts for the projects. It is still design process.
Detailed Process
- Contributed to the projects as a team lead with a team of 2
Jr. User researchers, 2 UX designers, 2 UI Designers, 2 Web
Analytics & Optimisation specialists
- Actively participated in the discovery phase including
visiting our clients and attending usability tests. Managed all the stakeholders and facilitated workshops.
- Analysed qualitiative and quantititave data with user
researchers and web analytics specialists. Defining pain & gain points of the product
- Created a pool of hypothesis with UX designers and optimisation specialist to test and deliver fast on the current
products while redesigning the platforms
- Directed user research, developed UX strategies, created
user flows, UX concepts and delivered main wireframes of web and mobile projects
- Worked closely with the developers and product managers
for the feasibility and to address the business needs
- Redesigned end-to-end web and mobile platforms
- Presented the versions of the product designs at national
and global quarter meetings
3
Work Experience MetGlobal
Test, UP, LED, Redesign, BEE, Online, Web, Development, Design process, Cro, Inventory management, Usability & UX, Presenting, It, Workshops, Fintech, Marketing, Service, Analytics, Management, Optimization, UI, Wireframes, Usability, Mentoring, B2C, UX, Research, User research, B2B, Design
2016 - 2016
job
UX Designer
Userspots.
Responsibilities
• Worked closely with User researchers, UI designers,
Developers and Optimisation specialists
• Created userflows, layouts and UX concepts,
wireframes and prototypes.
• Reported directly to the project manager
5
Work Experience Key Projects
Givin Mobile App Startup
- Worked closely with an UI designer and a project manager
- Managed the clients learned about their business needs
- Supported initial discovery phase with netnography and benchmarking studies
- Facilitated workshops with a team
- Created userflow, layouts, ux concepts and all the wireframes
Nefisyemektarifleri Social Recipe & Food Community
- Defined user journey of following & posting recipe
experience on the desktop and mobile
- Incorporated the data of User Researcher on usability
testing reports, benchmarking, netnography and analytics
data in the design process
- Created UX concepts and all UX deliverables
- Presented our solution to our clients
Migros Money Club Loyalty Website
- Worked closely with other UX designer and UX strategist.
- Delivered wireframes of all pages.
- Managing our client and presenting our solutions.
TOFAS Automobile Intranet Solutions
- Worked with an UX team to build the platform.
- Delivered wireframes and userflow of some pages in the project.
Vakko E-commerce Website UX concept
- Created an UX concept of Booking flow
6
• Worked closely with User researchers, UI designers,
Developers and Optimisation specialists
• Created userflows, layouts and UX concepts,
wireframes and prototypes.
• Reported directly to the project manager
5
Work Experience Key Projects
Givin Mobile App Startup
- Worked closely with an UI designer and a project manager
- Managed the clients learned about their business needs
- Supported initial discovery phase with netnography and benchmarking studies
- Facilitated workshops with a team
- Created userflow, layouts, ux concepts and all the wireframes
Nefisyemektarifleri Social Recipe & Food Community
- Defined user journey of following & posting recipe
experience on the desktop and mobile
- Incorporated the data of User Researcher on usability
testing reports, benchmarking, netnography and analytics
data in the design process
- Created UX concepts and all UX deliverables
- Presented our solution to our clients
Migros Money Club Loyalty Website
- Worked closely with other UX designer and UX strategist.
- Delivered wireframes of all pages.
- Managing our client and presenting our solutions.
TOFAS Automobile Intranet Solutions
- Worked with an UX team to build the platform.
- Delivered wireframes and userflow of some pages in the project.
Vakko E-commerce Website UX concept
- Created an UX concept of Booking flow
6
Analytics, Manager, Social, Booking, App, Testing, Community, Design process, Usability & UX, Presenting, Workshops, Website, Design, Researcher, User journey, SoMe, Optimization, UI, E-commerce, Wireframes, Usability, UX, Project Manager
My education
2013
-
2014
University of Groningen
N/a, Economics
N/a, Economics
2011
-
2016
Ege University
Bachelors, Economics
Bachelors, Economics
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