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French Content Writer
Julie Carballo
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
With 9+ years of experience orchestrating all facets of high-impact content and communications strategies, I am confident that I can significantly contribute to the success of your project.
Industries
Language
English
Fluently
Spanish
Good
French
Fluently
Italian
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2018 - 2019
job
Corporate Communications Manager
Radisson Hotel Group.
• Coached and encouraged hotels around the world to provide meaningful content for communication channels - PR and Corporate Social Media channels.
• Directed 8 communication trainings for the Area executives and General Managers.
• Supported the Corporate and Local Communications Leaders with all needs -
including various crisis management.
• Planned and executed over 20 tailor made media events across EMEA.
• Secured more than 300 pieces of coverage around the world in less than 6 months.
• Created an Instagram strategy and collaborated with international influencers to promote products, resulting in £10k worth of sales.
• Increased Radisson Hotel Group's Executives' LinkedIn channels traffic by 150% in one year (CEO, CFO, Head of Sales).
• Converted data into actionable insights by predicting and modelling future
Won an award for the best 'low budget' outcomes, that contributed in a 10% revenue increase.
• Directed 8 communication trainings for the Area executives and General Managers.
• Supported the Corporate and Local Communications Leaders with all needs -
including various crisis management.
• Planned and executed over 20 tailor made media events across EMEA.
• Secured more than 300 pieces of coverage around the world in less than 6 months.
• Created an Instagram strategy and collaborated with international influencers to promote products, resulting in £10k worth of sales.
• Increased Radisson Hotel Group's Executives' LinkedIn channels traffic by 150% in one year (CEO, CFO, Head of Sales).
• Converted data into actionable insights by predicting and modelling future
Won an award for the best 'low budget' outcomes, that contributed in a 10% revenue increase.
Social Media, Marketing, Budget, Instagram, Linkedin, Pr, Management, Sales, Content, Less, Crisis management, CFO, Ceo, International, Manager, Social
2016 - 2017
job
Content Marketing Specialist
Secret Escapes.
• Increased Facebook conversion rate by 29% with new copywriting strategy.
• Produced 70-90 email campaigns and enhanced the open rate by 18%.
• Grew a marketing blog from zero to 12,000 visits/month in six months by
creating an SEO strategy that improved organic search traffic.
• Managed a team of 8 freelancers.
• Organised an event with 26 journalists in Paris to launch the brand in France.
• Produced 70-90 email campaigns and enhanced the open rate by 18%.
• Grew a marketing blog from zero to 12,000 visits/month in six months by
creating an SEO strategy that improved organic search traffic.
• Managed a team of 8 freelancers.
• Organised an event with 26 journalists in Paris to launch the brand in France.
Marketing, Content marketing, Seo, Copywriting, Facebook, Event, Content, Blog, Search
2016 - 2016
job
News Reporter
Agence France Presse.
• Covered Italian news for AFP desk in Paris including politics, economy,
culture, Vatican news.
• Reported on the migrant's crisis in the Mediterranean.
• Publications in which my work has been featured: Le Monde, Al Jazeera,
Huffington Post
culture, Vatican news.
• Reported on the migrant's crisis in the Mediterranean.
• Publications in which my work has been featured: Le Monde, Al Jazeera,
Huffington Post
2015 - 2016
job
Multimedia Journalist
Le Figaro.
• Covered French national health policy news.
• Reported on the Ebola outbreak in West Africa.
• Managed newspaper's website and social-media feed.
• Reported on the Ebola outbreak in West Africa.
• Managed newspaper's website and social-media feed.
Journalist, Website, Health, Social
My education
2013
-
2015
Sapienza Università di Roma
Masters, Communication
Masters, Communication
2012
-
2013
Università degli Studi di Siena
Bachelors, European Studies
Bachelors, European Studies
2010
-
2013
Université Jean Moulin Lyon 3
Bachelors, European Studies
Bachelors, European Studies
2009
-
2010
ESP Ecole Supérieure de Publicité
Bachelors, Advertising & Communications
Bachelors, Advertising & Communications
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