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Senior Digital Content Producer / Social Media Manager / Strategist
Carlos Dunn
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Highly experienced and creative digital marketing professional. Skilled in online content production, social media, digital strategy, advertising and project management - both client and agency side including ITV, BBC, NBCUniversal, Disney, MTV and Tribal DDB.
Markets
United Kingdom
Language
English
Fluently
Spanish
Good
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2016 - 2017
job
Senior International Social Media Content Producer
NBCUniversal International.
(Contract)
• Developed social media strategy and content plans for international territories to promote TV shows across multiple channel brands including Universal Channel and 13th Street
• Produced social media assets and editorial guidance documents
• Wrote a weekly newsletter highlighting successful internal social media activity and industry news
Key Achievement: Devised and led an innovative Facebook chatbot experience internationally to amplify a channel rebrand
• Developed social media strategy and content plans for international territories to promote TV shows across multiple channel brands including Universal Channel and 13th Street
• Produced social media assets and editorial guidance documents
• Wrote a weekly newsletter highlighting successful internal social media activity and industry news
Key Achievement: Devised and led an innovative Facebook chatbot experience internationally to amplify a channel rebrand
Social Media, Facebook, Content, Producer, TV, International, Chatbot, LED, Social
2013 - 2015
job
International Digital Content Manager (Permanent)
Universal Pictures International.
• Managed the strategy, production and localisation of Universal's international campaign websites
• Produced videos, interactive features, games, competitions and social media assets including videos, GIFs and memes
• Managed the production of display ads and implementation of dynamic remarketing
• Worked closely with multiple internal stakeholders including Licensing team on award-winning games e.g. Minion Rush
Key Achievement - Led the production of commercial emojis on Facebook - an industry first resulting in over 2 billion interactions
• Produced videos, interactive features, games, competitions and social media assets including videos, GIFs and memes
• Managed the production of display ads and implementation of dynamic remarketing
• Worked closely with multiple internal stakeholders including Licensing team on award-winning games e.g. Minion Rush
Key Achievement - Led the production of commercial emojis on Facebook - an industry first resulting in over 2 billion interactions
Social Media, Websites, Facebook, Content, Implementation, International, ADS, Campaign, Production, Winning, Manager, LED, Social
2011 - 2011
temp
Digital Project Manager
Tribal DDB & Design Royale.
(Contract)
• Planned and delivered websites, display ads, competitions and email marketing campaigns
• Created project briefs, scoping documents, wireframes and timelines using MS Project and MS Visio
• Monitored project resource allocation, risks and budgets of up to $50k
• Planned and delivered websites, display ads, competitions and email marketing campaigns
• Created project briefs, scoping documents, wireframes and timelines using MS Project and MS Visio
• Monitored project resource allocation, risks and budgets of up to $50k
Marketing, Email marketing, Websites, Project Manager, Wireframes, Visio, ADS, Manager, UP
2010 - 2010
job
assistant producer, designers, developers and external digital agencies
Disney.
(January 2010 - October 2010)
Digital Content Producer (Permanent)
• Managed the production, localisation and editorial direction of websites, mobile builds and email newsletters
• Wrote and edited all site content and co-ordinated localisation for EMEA territories
• Integrated web media and merchandising into Disney websites
• Managed an assistant producer, designers, developers and external digital agencies
Key Achievement: Re-developed Disney's movie websites to include multiple revenue streams from web media and merchandising
Digital Content Producer (Permanent)
• Managed the production, localisation and editorial direction of websites, mobile builds and email newsletters
• Wrote and edited all site content and co-ordinated localisation for EMEA territories
• Integrated web media and merchandising into Disney websites
• Managed an assistant producer, designers, developers and external digital agencies
Key Achievement: Re-developed Disney's movie websites to include multiple revenue streams from web media and merchandising
Websites, Content, Producer, Web, Production, Direction
2003 - 2006
job
Financial Journalist (Permanent)
Dow Jones.
• Copywriting and sub-editing financial stories on the award-winning e-commerce website DJ NewsPlus
• Reported on scheduled press releases, including company earnings and trading updates for WH Smith and Newcastle Utd
• Published breaking headlines on DJ Newswires amid a competitive, time-sensitive environment
• Pitched and launched a successful sports section on the NewsPlus website containing comprehensive reports and features
• Reported on scheduled press releases, including company earnings and trading updates for WH Smith and Newcastle Utd
• Published breaking headlines on DJ Newswires amid a competitive, time-sensitive environment
• Pitched and launched a successful sports section on the NewsPlus website containing comprehensive reports and features
Copywriting, E-commerce, Journalist, Website, Winning
My education
1998
-
2002
University of Surrey
BSc, Computing
BSc, Computing
1992
-
1998
Glyn ADT School of Technology
Secondary, Advanced level (Minor in Management)
Secondary, Advanced level (Minor in Management)
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