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Hi, I'm Dani, a native Londoner with a penchant for all things Social Media Marketing!

Dani Choyen, London, United Kingdom


Experience

10 - 14 years

Other titles

Senior Talent ManagerTalent ManagerInfluencer & Partnerships ManagerHead of Brand PartnershipsAccount Director

Skills

Social media managementSocial media contentInfluencer marketingSocial Media MarketingTalent management + 16 more

I'm offering

With over 10 years experience, I am experienced in a number of digital marketing fields including affiliates, brand partnerships, social media influencer management, seo, targeted advertising and campaign management.

I am a strong negotiator, experienced in both soft and hard selling (be it myself, a product, a brand or public figure) and competent in data analysis.

My most recent role as Talent Manager was to manage a roster of influencers by creating long and short term paid partnerships, creating and implementing development timelines, creating targeted pitches, managing all affiliate activity, outreach to potential new partners and general day to day admin and bookkeeping,

The main partnerships that I create for the talent we represent at the moment are within the fashion, beauty, skincare, fitness and tech sectors. Prior to this, I have good experience in creating and managing partnerships within the recruitment, hospitality, PR and events industries.

Markets

United Kingdom

Links for more

Once you have created a company account and a job, you can access the profiles links.

Industries

Apparel & Fashion

Language

English
Fluently
French
Good

Ready for

  Smaller project
  Larger project
  Ongoing relation / part-time
  Full time contractor

Available

Typically available right away

My experience

2021 - ?   freelance
Founder/Director Upside Down Talent Ltd.
Talent Management agency
Social Media, Social Media Marketing, Influencer marketing, Influencer engagement, Influencer Management, Celebrity & Influencer Liaison, Fashion, Beauty, Travel, Instagram

2021 - 2021   project
Senior Talent Manager GENFLOW Talent. GENFLOW Talent.
A first of its kind, we provide full service talent management including both the execution of synergistic brand
partnerships and a business infrastructure that support's talent to launch their own global brand.
Key responsibilities include, but are not restricted to:
- New talent development - signing new talent onto our roster, creating a development timeline across all social channels
(Facebook, Instagram, YouTube, Snapchat, Twitter, TikTok etc), and on-going development and support.
- New and existing brand partnerships - matching brands with talent to gain best product exposure.
- Building and developing new brand partnerships (both in house and agency), including partnership introductions, asset
and deliverable negotiations and post partnership analysis
- Campaign management - planning and executing effective seasonal communications and campaigns.
- Press Relations - build relationships with relevant editors of both consumer and trade press ensuring our roster of clients
are known.
- Managing and mentoring junior members of staff.
- Work collaboratively with key stakeholders to lead the social media content calendar and manage the campaigns from conception to execution.
- Detailed analysis - tracking partnership and campaign performance.
- Innovate and lead on new partnership activities from concept through to post campaign analysis.
Twitter, Manager, Talent manager, Social, Campaign, Development, Infrastructure, Support, Snapchat, Social Media, Content, Service, Youtube, Management, Facebook, Mentoring, Instagram

2018 - 2021   job
Talent Manager MiLK Management.
MiLK Management are a leading modelling and digital agency based in London offering clients a 360 approach to management. Working on the Digital Division, my role involves nurturing and developing top tier social media creators and forging strong brand partnerships withing a breadth of industries.
Social Media, Management, Social, Talent manager, Manager

2018 - 2018   project
Influencer & Partnerships Manager Beauty SEEN. Beauty SEEN.
Nurturing and growing influencer relationships on behalf of our many clients. Creating targeting Influencer Strategies for the portfolio of clients SEEN represents. From sourcing the right talent, to negotiating fees and deliverables, overseeing
the campaign going live, and analysis of performance which would then be reported back to clients.
Sourcing, Campaign, Manager

2016 - 2018   job
Head of Brand Partnerships We are Speak&Do, a digital talent agency specialising.
in Social Media Influencer Management. We represent some of the strongest talent in the UK fitness, music, beauty, and lifestyle sectors and work with a number of different well-known
brands to establish key business partnerships.
Flat 4 35 Poynders Road London SW4 8GA
m: 07791614114 e: daniellechoyen@hotmail.com DOB: 27.09.87
LinkedIn: https://uk.linkedin.com/in/danichoyen
Social Media, SoMe, Management, Linkedin, Music, Social


My education

2007 - 2010
The University of Northampton
Bachelors, Fashion Marketing

2004 - 2006
La Retraite Sixth Form School
Secondary, English

n/a
G C S Es, N/a




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