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jobs
Strong content marketing and social media profile
Bethany Pettifor
,
Tunbridge Wells, United Kingdom
Experience
Other titles
Skills
I'm offering
Hi, I'm Bethany! I'm an experienced digital marketer and I would like to work with you! I currently work for a B2B digital marketing agency, having previously worked in a freelance capacity, both in house and in B2C agency environments. Working closely with brands I create innovative content in order to implement a robust digital marketing and social media strategy. I take great pride in my work and strive to ensure my clients are experiencing continual growth by using analysis to inform the ongoing strategy.
My background is in data analysis with a proven track record in delivering and exceeding multimillion pound sales targets for a global retail company. I am passionate about creating fun and innovative content to support larger campaigns across a range of platforms, resonating and engaging with the target audience. I enjoy community building and I believe creating and fostering a welcoming community is invaluable when driving a meaningful impact.
My background is in data analysis with a proven track record in delivering and exceeding multimillion pound sales targets for a global retail company. I am passionate about creating fun and innovative content to support larger campaigns across a range of platforms, resonating and engaging with the target audience. I enjoy community building and I believe creating and fostering a welcoming community is invaluable when driving a meaningful impact.
Markets
United Kingdom
Industries
Language
English
Fluently
Ready for
Available
My experience
2019 - ?
job
Digital marketer
Morton Waters.
- Creates content, including infographics, promotional posts and writing SEO optimised copy for marketing materials.
- Creates and fosters a strong, engaged online community to ensure the marketing activity is more impactful.
- Creates and manages email campaigns both for lead generation and brand awareness purposes. This includes amalgamating, cleaning and setting up email lists to ensure the data is accurate, then reporting on the campaign performance.
- Proactively monitoring social media in order to maximise brand awareness through digital marketing strategies and an omni-channel approach.
- Manages and runs paid social ads over Facebook, Pinterest and Instagram, then reports back on performance.
- Maintains accurate and thorough records of social media performance in order to gain accurate understanding of past and current performance.
- Analyses performance of campaigns and projects to measure success and optimise campaign performance.
- Creates and implements content calendars ensuring marketing materials are uploaded according to the set schedule.
- Increases lead generation by delivering website traffic in order to generate sales. Understands importance of capturing the brands voice by becoming familiar with the business market, its strengths and its core mission.
- Manages clients, delivering content according to schedule and maintaining professionalism and sensitivity when dealing with confidential material.
- Creates and fosters a strong, engaged online community to ensure the marketing activity is more impactful.
- Creates and manages email campaigns both for lead generation and brand awareness purposes. This includes amalgamating, cleaning and setting up email lists to ensure the data is accurate, then reporting on the campaign performance.
- Proactively monitoring social media in order to maximise brand awareness through digital marketing strategies and an omni-channel approach.
- Manages and runs paid social ads over Facebook, Pinterest and Instagram, then reports back on performance.
- Maintains accurate and thorough records of social media performance in order to gain accurate understanding of past and current performance.
- Analyses performance of campaigns and projects to measure success and optimise campaign performance.
- Creates and implements content calendars ensuring marketing materials are uploaded according to the set schedule.
- Increases lead generation by delivering website traffic in order to generate sales. Understands importance of capturing the brands voice by becoming familiar with the business market, its strengths and its core mission.
- Manages clients, delivering content according to schedule and maintaining professionalism and sensitivity when dealing with confidential material.
Marketing, Seo, Writing, Content, Community, Online, Infographics, Email templates, Email marketing, Digital Marketing, Digital Strategy, Content creation, Social Media, Digital communication, Content marketing, Copywriting, Social media copywriting, Communication, Social Media Marketing, Social media ads, Social media content
2018 - 2019
freelance
Digital marketer
KHL, PluggedIn Media, Jim Jams.
- Created content.
- Grew online communities.
- Managed email campaigns and newsletters.
- Managed social media accounts and implemented social strategy.
- Organic social media growth.
- Paid social media ads.
- Campaign analysis and reporting.
- Content calendars.
- Lead generation.
- Brand awareness.
- Sales strategy and growth.
- Grew online communities.
- Managed email campaigns and newsletters.
- Managed social media accounts and implemented social strategy.
- Organic social media growth.
- Paid social media ads.
- Campaign analysis and reporting.
- Content calendars.
- Lead generation.
- Brand awareness.
- Sales strategy and growth.
Email marketing, Email templates, Marketing, Mailchimp, Google analytics, Seo, Social Media, Digital Marketing, Digital Strategy, Content marketing, Social media ads, Social Media Marketing, Social media copywriting, Copywriting, Digital communication, Newsletters
My education
2008
-
2012
UNIVERSITY OF BRISTOL
Bachelors, Archaeology and Anthropology BA (Hons) - 2.1
Bachelors, Archaeology and Anthropology BA (Hons) - 2.1
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